When it comes to gaining visibility, credibility, and traction, few things are more powerful than well-executed publicity. So when renowned Media Queen, speaker, and author Aldwyn Altuney launched her Free Publicity Secrets Masterclass, she turned to Local Social Marketing LLC to help her bring it to life online.
The result? A vibrant, multi-format promotional campaign designed to attract attendees, generate leads, and showcase Aldwyn’s expertise across every screen.
🎯 The Objective
Aldwyn needed a high-impact digital campaign to promote her event — one that would:
- Elevate her personal brand
- Drive signups for the masterclass
- Work seamlessly across social media, email, and web platforms
She wanted something that not only looked great but also aligned with her reputation as a media coach and PR expert.
📦 The Deliverables
Local Social designed a complete promotional suite, including:
✅ Square-format event graphic for Instagram & Facebook posts
✅ Vertical and horizontal banners for email headers, ads & social covers
✅ Clear and consistent use of her color palette and logo
✅ Emphasis on conversion-friendly CTAs like “Book Now”
🎯 All graphics were optimized to support the event’s main website:
👉 www.freeprsecrets.com
💡 Branding & Messaging Strategy
We built the visual campaign around Aldwyn’s core value proposition: empowering entrepreneurs to be the boss of their own publicity.
Key messaging included:
- “Free Publicity Secrets Masterclass”
- “Speaker • Author • Media Queen”
- Event date and time: May 03, 2022 | 11:00 AM – 3:00 PM AEST
- Outbound CTA: Book Now
We also ensured every format worked for both organic content and paid reach, keeping attention on the offer while maintaining clarity and credibility.
📈 Results-Driven Design
Aldwyn’s promotional assets helped:
📌 Increase visibility for her site: www.freeprsecrets.com
📌 Drive hundreds of targeted sign-ups from across Australia and beyond
📌 Position her more strongly as a go-to expert in earned media and authority-building
The clean layout, vibrant visuals, and cohesive messaging played a big role in strengthening her brand’s trust factor online.
🤝 A Full-Service Approach
As with all our projects, Aldwyn benefited from our hands-on, full-service delivery model:
- Graphic design with brand strategy in mind
- Multiple layout sizes for diverse platforms
- 24/7 communication during the launch window
- Easy handoff of assets for her email team & social VA
🚀 Ready to Launch a Masterclass That Converts?
Whether you’re a speaker, coach, or author, we help build the systems that take your offers to the next level — from visual design to automated sign-up funnels and content distribution.
📞 Book a free strategy call
🌐 Visit LocalSocialMarketingLLC.com
📲 Or text us directly — we make digital easy and done-for-you.
