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How We Built a High-Converting Site for BuildPro Renovations β€” a Home Remodeling Firm

πŸš€ See the site: https://webdesign3r.com/aio/home-builders/
πŸ” Want one like this? https://localsocial.blog


Introduction

BuildPro Renovations was spending hours chasing the wrong leads β€” people just β€œshopping around.”
Their old website had a contact form, but no way to qualify serious clients from tire-kickers.

They needed a site that filtered leads fast and focused on real opportunities.
So we built them a smart funnel that did exactly that β€” while keeping things simple and sleek.


Discovery & Strategy

We started with a SmartFormβ„’ intake and discovery call with the team.
The #1 complaint? Wasted time on price-checkers who weren’t ready to build.

We designed around three key personas:

  1. Homeowners seeking kitchen/bath remodels
  2. Couples planning full home renovations
  3. Realtors and investors looking for reliable contractors

We also pulled inspiration from top-tier builder portfolios β€” then simplified the process for everyday users.


Design & Build

Platform: WordPress + Elementor
We used bold blues, warm wood tones, and strong visuals from their past projects.

Pages included:

  • Scroll-friendly homepage with before/afters and testimonials
  • β€œServices” page with quick explainer sections
  • SmartFormβ„’ estimate calculator with dynamic pricing
  • Quiz funnel to guide users to the right package
  • Mobile-optimized CTA buttons throughout

The interactive quiz let users pre-qualify themselves before contacting the team β€” a massive time saver.


SEO & Optimization

Targeted long-tail keywords:

  • β€œhome renovation estimate Palm Beach”
  • β€œlicensed remodeling contractor Florida”
  • β€œkitchen remodel quiz online”

We used:
βœ… RankMath Pro + project schema
βœ… Image compression for gallery speed
βœ… Alt text for all portfolio images
βœ… Google Search Console + sitemap submission

Off-page SEO included Google Business updates, citations, and a few local backlinks from industry directories.


Results & Next Steps

Within 45 days, BuildPro saw:
βœ… 62% more qualified leads
βœ… $180K in new signed contracts
βœ… Less time wasted on unfit jobs

Next up? We’re helping them launch a seasonal ad campaign and setting up automated follow-up texts for missed leads.


Final CTA

πŸš€ Visit the finished site
πŸ” Want us to build yours? Tap here to get started

Let’s build you a site that filters the noise β€” and fills your calendar with real jobs.

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Thomas Romanelli

CEO
South Florida
Professional Videographer

We’ve partnered with some of the best businesses in West Palm Beach, Florida

Helping them grow, stand out, and thrive. Let’s make your brand the next local success story!

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Thomas has been such a huge help with my social media these last few months. I love the platform he uses to share his posts, which I can then approve, edit or comment on. It helps to be able to go back and look at the calendar that he created for the month and know that he has it under control and we can β€œset it and forget it!” He’s very professional!
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